Verizon/AOL helped advertisers track kids online

  • 0 Replies

Offline Bugbatter

  • Microsoft® MVP
  • Administrator
  • Diamond Member
  • 10671
Verizon/AOL helped advertisers track kids online
« on: December 05, 2018, 09:05:12 AM »

Verizon/AOL helped advertisers track kids online, must now pay $5M fine
AOL knowingly violated children's privacy law with billions of targeted ads.

"The Attorney General's Office found that AOL conducted billions of auctions for ad space on hundreds of websites the company knew were directed to children under the age of 13," Underwood's announcement said. "Through these auctions, AOL collected, used, and disclosed personal information from the websites' users in violation of COPPA [Children's Online Privacy Protection Act], enabling advertisers to track and serve targeted ads to young children."

In addition to paying the largest-ever fine for violating COPPA, the Verizon-owned company "has agreed to adopt comprehensive reforms to protect children from improper tracking," the announcement said.

Microsoft MVP Consumer Security 2006-2016
Microsoft Windows Insider MVP 2016-